KIND BEING / OM BUN, a new noble title launched in Romania

Bucharest, 8 December 2021 – Agent Green today launches “Kind Being / Om Bun”, a new noble title awarded to those who contribute to purchasing native and ancient forests in Romania so they can be strictly protected forever. The first to receive this noble title are those who donate today at the Artmark auction of good deeds, which supports the organisation’s cause. Any individual or legal entity can contribute to this endeavour, without exception, because every person is capable of kindness.

“Kind Being is a title awarded to those capable of altruism. Doing good not only for oneself, but also for others and other species, requires an elevated level of awareness. I believe everyone is capable of such a gesture,” said Gabriel Păun, the project’s initiator and president of Agent Green.

Not only the trees in the forest will be strictly protected, but also the waters, rocks and all the plant and animal species that will live here in peace and quiet, forever. Nothing in this forest will indicate what year it is, except the trails left by planes in the sky. The place will remain a bridge between all living beings of the past, present and future.

“The forest’s role is not limited to harvesting and cubic metres. It also has social functions and protects biodiversity. Recreation, oxygen production and climate regulation, protecting pure water sources and storing carbon to combat global warming. A single square metre of ancient forest captures 24 kg of carbon, and every tree here provides 100 kg of oxygen annually,” Păun added.

The person receiving the title “Kind Being / Om Bun” will contribute to creating a “Kindom”, a kingdom of kindness, and may be addressed as “Your Kindness / Bunătatea Dumneavoastră”.

Because forest prices are fairly high, Agent Green will collect donations and sponsorships by the square metre: the first, which also brings the title, requires 30€, while each additional square metre requires just 10€. The money will be used to purchase the forest and meet all the legal obligations arising from ownership: administration, guarding, themed and educational trails, forest management plans every 10 years and other obligations. Through all the necessary documents, Agent Green will ensure that these forests remain strictly protected if the organisation’s leaders pass away one by one, and also if the organisation ceases to exist by a court decision, in which case the forests will be transferred to another organisation with the same strict protection obligations. The organisation aims to collect enough funds by the end of 2022 to purchase a forest of approximately 500 hectares, an area that gives the ecosystem the capacity to withstand climate change and human interventions nearby.

“We live in troubled times, when society is polarised, divided and lacking trust. If anything can lift us up and bring us together, it is everyone’s capacity for good deeds that inspire and bring a smile to anyone’s face. I believe Kind Being has this magical power to bring us together for a cause of individual and national interest. The forest we buy through people’s kindness will be open without any restrictions to anyone, at any time of day or night, to explore, meditate, relax and even create, but without leaving traces or disturbing the creatures here,” Păun concluded.

Press contact:
Gabriel Păun, office@agentgreen.org